Scale your business with all types of experiments.
The Conversion Rate Optimization service consists of the following core steps:
- Defining the project scope
- First 30-minute meeting to structure the project and know your business a bit better
- Providing access to the primary tools
- Auditing the current business analytics
- Q&A session to better understand the project, define project milestones
- Sending the offer
- Analytics Health-check
- Google Analytics 4 / Mixpanel / Amplitude Health-check
- Improving your analytics setup where it’s necessary
- CRO audit
- Heuristic analysis
- Quantitative analysis
- Qualitative analysis
- Ongoing optimisation
- Conducting A/B/N, split or multivariant tests
- Analysing results and reporting on the experiments
- Doing Research to find new ideas for the following experiments.
Although the process can look a bit difficult, it’s very structured and organized. It helps to clearly define the main bottleneck in your conversion funnel and put my focus on it. Let’s discuss the first steps.