Unlock Higher Marketing ROAS with GTM Server-Side Tagging:

Fuel 100%  of Your Transaction Data into Analytics

of your transactions

Data into Analytics

Optimize your data collection with GTM Server-Side Tagging
for improved accuracy, faster site performance, and enhanced customer insights—
leading to smarter marketing decisions and greater ROI.

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Challenges

Companies Often Face Without GTM Server-Side Tagging

Many companies that reach out to us experience similar obstacles:

Inconsistent Data Accuracy:

Tracking key metrics becomes unreliable due to ad blockers, iOS privacy restrictions, browser updates, spammers, and evolving privacy regulations like GDPR.

Navigating Privacy Regulations:

Staying compliant with complex privacy laws can be overwhelming, putting your business at risk of accidentally exposing personal data to third-party tools.

Disjointed Data Management:

Developers spend countless hours managing APIs and integrations with third-party tools like Zapier, struggling to keep data flowing smoothly across platforms.

Sluggish Website Performance:

Every tracking pixel and script slows down your site, harming user experience, SEO potential, and conversion rates.

GTM Server-Side Tagging is designed to tackle these challenges head-on. Below is how this innovative solution can transform your data management and website performance.

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Why

Choose GTM Server-Side Tagging?

Boost Your Data Accuracy

Transform third-party requests into first-party ones, extend cookie lifespans, and filter out unreliable data sources like bots and spammers. By minimizing the impact of ad blockers, browser limitations, and privacy restrictions, you’ll see a clearer picture of your customer’s behavior. Many of our clients report a 5-20% increase in revenue thanks to more accurate tracking.

Gain Full Control Over Your Data and Privacy

With server-side tagging, you control exactly what data is shared with third-party platforms. This heightened level of control not only strengthens your privacy compliance but also minimizes the risk of exposing sensitive customer data, giving you peace of mind in an ever-changing regulatory environment.

Enhance Website Speed and SEO Performance

Server-side tagging reduces the burden on your website by shifting tracking activities from the browser to the server. This means fewer HTTP requests and faster loading times, which are crucial for improving user experience and boosting SEO rankings. By using the server as a Content Delivery Network (CDN) for marketing and analytics scripts, you further accelerate page load speeds, ensuring smoother interactions and better search engine visibility.

Simplify API and Tool Integration

Streamline your API management by consolidating multiple third-party integrations into one efficient system. This not only supports tracking for CRM, Google, Bing, Meta Ads, and GA4, but it also reduces the time your developers spend maintaining individual APIs—keeping your data flow seamless and reducing operational overhead.

These businesses trust us

Our Proven GTM Server-Side

Migration Process

Initial Consultation

We start by understanding your unique business needs and current setup to craft the ideal server-side tagging strategy.

Based on the consultation, we develop a custom roadmap to ensure a seamless migration, explicitly tailored to your goals.

We handle the entire setup of your GTM server-side container, ensuring a solid foundation for improved data flow and accuracy.

All your essential marketing tools are migrated to the server-side environment, allowing for better tracking, performance, and privacy compliance.

We perform rigorous checks to ensure that 100% of your transaction and event data is accurately captured and flowing into your analytics.

You receive detailed documentation covering every aspect of your new setup, ensuring easy management and scalability for your team.

Real Results, Real Feedback

"Implementing GTM Server-Side Tagging can be daunting, but Vakulski-Group made it look easy for Gear-up.me. Their personalized approach to working with us and advising us on each stage of the transition helped us to utilize all hidden server-side features that we hadn’t heard about before working with them. This transition has allowed us to improve the website speed and enjoy 100% of our transaction data in our tools."

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Michal Vomacka,

CEO, Gear-up.me

"Working with Ihar and his team was an outstanding experience. Their expertise in GTM server-side setup is unmatched, and they were able to resolve complex issues that others on Upwork couldn’t. We highly recommend them without hesitation."

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Boris Raskin,

CTO, Lingopie.com

“Before partnering with Vakulski-Group, our GTM Server-Side Tagging was a mess, with duplicate events and inaccurate reporting. Ihar and his team quickly analyzed our setup, fixed the issues, and now we can track all our bookings accurately. Our data flows seamlessly, giving us the insights we need to make data-driven decisions. I highly recommend Vakulski Group—their expertise is second to none.”

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Kelly Mensforth,

Designer, The Q Train

Frequently Asked

Questions

Where can I host GTM server-side container?

While we can host your GTM server-side container on any platform, we highly recommend Stape.io. Its unbeatable functionality and competitive pricing make it the top choice for seamless performance and cost-efficiency.

The setup typically takes between 1-2 weeks, depending on the complexity of your current setup and the number of tools that need to be migrated. We ensure a thorough process, including testing and validation, to guarantee a seamless transition.

Yes! We offer troubleshooting and optimization services for existing GTM server-side setups. Whether you're experiencing data accuracy issues, performance bottlenecks, or integration problems, we can assess and resolve these issues to improve your setup's efficiency.

Yes, we stand by our work with a satisfaction guarantee. If you’re not fully satisfied with the migration or implementation process, we’ll work with you until everything is running smoothly and you’re happy with the results.

Our pricing depends on the complexity of your project, including the number of marketing tools to be migrated and the level of customization required. We offer transparent, project-based pricing and will provide a detailed quote after the initial consultation.

You’ll be working with our team of experienced GTM experts. Each project is led by a senior implementation specialist with years of experience in server-side tagging and marketing data strategies.

Yes, we provide ongoing monthly support packages to ensure your server-side GTM setup stays optimized. This includes regular performance checks, troubleshooting, and updates to accommodate any changes in your marketing stack or analytics needs.

You can reach us through our contact page. We’re also available for consultations via phone or video call—just send a message and we will schedule a time that works best for you!