Google Tag Manager (GTM) is popularly known as a solution for managing tags and tracking codes operating in a client-side environment. However, Google offers another […]
How to add Google Tag Manager on WordPress
If you’re interested in integrating Google Tag Manager into your WordPress website, you’ve come across the perfect article. In this article, we will provide a […]
GTAG vs GTM: What to choose?
Marketers and analysts need to understand the differences between GTM and GTAG because it can be confusing to decide which one to use. This article […]
How to set up GA4 Server Side
In this guide, we will delve into the world of GA4 server side tracking and provide a detailed walkthrough on setting it up for your […]
Google Tag Manager vs Google Analytics: Key Differences
When it comes to optimising your digital performance, Google Tag Manager and Google Analytics are two tools that stand out. But what are the differences […]