Derek Halpern, founder of Social Triggers, said – “If you’re not building an email list, you’re an idiot”. We know it’s harsh, but that’s the […]
Best SaaS Remarketing Strategies to Boost Conversions
The SaaS market is growing fast and it’s projected to reach $390.46 billion by 2025, according to a Statista report. It’s expected to grow further […]
How to Set Up GA4 Once and For All in 2024
Making data-driven decisions helps businesses stay ahead of the curve. Measuring visitors’ interactions on your website is one way to achieve this, and understanding GA4 […]
How to Track Form Submissions in Google Analytics 4
Forms are a vital tool for capturing leads and driving conversions on websites, with an estimated 74% of sites utilizing them in some capacity. Whether […]
GA4 Outbound Links: How To Track Them in 2024
Are you curious about how many visitors are leaving your website through outbound links? Tracking outbound links in Google Analytics 4 can provide valuable insights […]
How to check if Google Analytics 4 is installed on the website?
Google Analytics is a powerful tool that provides valuable insights into website traffic and user behaviour. Recently, Google Analytics 4 was released and website owners […]
How to find GA4 Measurement ID
The GA4 Measurement ID is a unique identifier that plays an important role in tracking data in Google Analytics 4. Knowing how to find this […]
Window DataLayer Explained in Detail
In this comprehensive guide, we will explore the significance of the data layer in web analytics implementation. We will begin by demystifying the concept of […]
Server-Side vs Client-Side Analytics
When it comes to tracking and analysing user behaviour, two primary methods are commonly employed: server-side analytics and client-side analytics. While both approaches aim to […]
Cross-Domain Tracking in Google Analytics 4
Tracking users’ journeys accurately is the most viable part of every analytics set-up, including the GA4 or Mixpanel setup. If you are a SaaS company, […]
