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Lead Magnets for B2B SaaS: What Works in 2025

  • Essays
Posted on June 1, 2025June 1, 2025

Derek Halpern, founder of Social Triggers, said – “If you’re not building an email list, you’re an idiot”. We know it’s harsh, but that’s the […]

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Best SaaS Remarketing Strategies to Boost Conversions

  • Essays
Posted on May 24, 2025May 24, 2025

The SaaS market is growing fast and it’s projected to reach $390.46 billion by 2025, according to a Statista report. It’s expected to grow further […]

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How to Set Up GA4 Once and For All in 2024

  • Posts
Posted on July 15, 2024October 31, 2024

Making data-driven decisions helps businesses stay ahead of the curve. Measuring visitors’ interactions on your website is one way to achieve this, and understanding GA4 […]

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How to Track Form Submissions in Google Analytics 4

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Posted on June 15, 2024September 11, 2024

Forms are a vital tool for capturing leads and driving conversions on websites, with an estimated 74% of sites utilizing them in some capacity. Whether […]

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GA4 Outbound Links: How To Track Them in 2024

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Posted on June 7, 2024October 20, 2024

Are you curious about how many visitors are leaving your website through outbound links? Tracking outbound links in Google Analytics 4 can provide valuable insights […]

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How to check if Google Analytics 4 is installed on the website?

  • Posts
Posted on May 11, 2024April 30, 2024

Google Analytics is a powerful tool that provides valuable insights into website traffic and user behaviour. Recently, Google Analytics 4 was released and website owners […]

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How to find GA4 Measurement ID

  • Posts
Posted on April 6, 2024April 14, 2024

The GA4 Measurement ID is a unique identifier that plays an important role in tracking data in Google Analytics 4. Knowing how to find this […]

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Window DataLayer Explained in Detail

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Posted on November 4, 2023January 1, 2024

In this comprehensive guide, we will explore the significance of the data layer in web analytics implementation. We will begin by demystifying the concept of […]

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Server-Side vs Client-Side Analytics

  • Posts
Posted on October 18, 2023May 29, 2024

When it comes to tracking and analysing user behaviour, two primary methods are commonly employed: server-side analytics and client-side analytics. While both approaches aim to […]

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Cross-Domain Tracking in Google Analytics 4

  • Posts
Posted on January 14, 2023January 15, 2023

Tracking users’ journeys accurately is the most viable part of every analytics set-up, including the GA4 or Mixpanel setup. If you are a SaaS company, […]

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Recent Posts

Lead Magnets for B2B SaaS: What Works in 2025

Best SaaS Remarketing Strategies to Boost Conversions

SEO and CRO: The Perfect Pair for More Traffic & Higher Conversions

Lead Magnets for B2B SaaS: What Works in 2025

Best SaaS Remarketing Strategies to Boost Conversions

SEO and CRO: The Perfect Pair for More Traffic & Higher Conversions


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